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Technical/Audio

What is Intro / Outro?

The Intro and Outro are the pre-recorded segments at the beginning and end of a podcast episode, typically featuring theme music, the show's name, and a hook.

Why Intro / Outro Matters for Podcasters

The Intro and Outro serve as the 'sonic branding' or packaging of a podcast. A good **Intro** sets the hook immediately; it should be short (under 30 seconds), identify the show and host, and tell the listener what they will get out of the episode. Long, rambling intros are a major cause of listener drop-off. The **Outro** is the final impression; it usually contains the credits, a Call to Action (CTA) asking for reviews or shares, and the theme music fading out. Many podcasters record a standard 'boilerplate' intro/outro and mix it into every episode, while others record fresh ones each week to keep it dynamic.

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